13 Things Every eCommerce Product Page Needs for More Conversions
Estimates put 2017’s ecommerce sales total at $452 billion. With so much money being pumped into online retail, I think it’s time we take a look at how to design ecommerce websites for conversions. While some basic conversion tips for WordPress sites do apply here, an ecommerce site typically doesn’t play by the same rules when it comes to format and layout.
Specifically, I’d like to do a deep dive today into what makes for a high-converting ecommerce product page. After all, this page is the final step before conversion, so it’s the very last chance you have to seal the deal and convert visitors into paying customers.