5 Ways to Design for Customers and Search Engines

Business owners and web designers are pulled in many different directions when determining what features and content they should add to their website. Variables like site colors, button designs, animations, copy and messaging, user flow, search engine optimization, fonts, photos and video, page performance and more all play a role in how an overall design and user experience come together.

Of the variables mentioned—and there are certainly some that were left out—SEO is probably the most heavily weighted as most businesses want to be at the top of search results for their industry.

…by designing your site for Google, and not for your customers, you…

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