Since Google introduced featured snippets in 2014, they’ve become one of the holy grails of SEO.
Featured snippets are succinct answers to user queries displayed at the top of Google’s search results, occupying the coveted “position zero” in SERPs.
Unlike quick answers and knowledge panels, featured snippets use third-party information to answer queries and include the source page’s title and URL.
Featured snippets come in all shapes and sizes, including:
- Numbered lists
- Bulleted lists
- YouTube videos
The potential benefits of landing a featured snippet are huge:
- More traffic.
- Greater SERP visibility.
- A healthy boost to your…