There are many things that can be known about how PageRank is spread around a site and from one site to another site. And like many things about SEO there are some misconceptions. This article links to research, patents and Google statements as proof and when it doesn’t then it’ll be made clear. Here are seven interesting facts about PageRank .
1. How Much PageRank Passes from a Link?
Someone asked me how much link equity (PageRank) passes from one site to another site to another site. Well, the exact calculation is not known. But here is what we do know, although there are some caveats too.