8 Tips For Marketing to Millennials

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It is still too soon to tell if Facebook will suffer a major advertising backlash in the wake of the Cambridge Analytica data harvesting scandal. Anyone with a Facebook account will (should) know Facebook has been following them and their data since they signed up.

After the news broke about Cambridge Analytica, we contacted a number of digital marketing companies to see what they were going to do, particularly given the popularity of Facebook as a channel for marketing to millennials. Surprisingly, we found many of them already investigating other ways to build marketing campaigns in the belief that social networks’ role…

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