8 Ways to Emotionally Reward Your Users

As sometimes happens, I was thinking the other day. In this case, I was doing my thinking after finishing a long video game: Far Cry 5. It occurred to me that video game creators are the masters of emotional payoff, when everything goes right. The world of that game is in itself rewarding and fun to run around in.

It’s actually enough fun, that I’m more than willing to ignore how the game’s story was an unrewarding, steaming pile of sadness. They made this digital…

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