Can Customers Trust Your Testimonials? 4 Sales Tips


For anyone thinking about starting a website, building credibility is a top concern. That means putting an emphasis on building backlinks, writing great blog posts, and boosting your domain authority, but these factors alone aren’t enough to push sales. Rather, potential customers need to understand your site as trustworthy and your product or service as reliable and of top quality if they’re going to buy into whatever you’re selling.

One of the best ways to build this necessary trust is to emphasize the use of real customer testimonials on your page – but you need to do it right. Customers are inherently distrustful of reviews today because so…

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