salesforce

How to Use Salesforce for Project Management

PHOTO: Kevin Complex customer engagements require thoughtful and on-point project management. Project management helps achieve the consistent brand communications which are the hallmark of excellent customer experiences — during marketing and pre-sales, during the sale and following the purchase. One way to achieve that consistency throughout the customer journey is to use Salesforce for project management. By incorporating project management into your...

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How Data Drives the Extended IBM-Salesforce Partnership

IBM and Salesforce recently announced deepened partnership derives its value from the data each company holds. PHOTO: Dan Gold IBM and Salesforce recently announced an expansion of their partnership, which introduced IBM Watson's artificial intelligence (AI) tools to Salesforce Quip's Live Apps collaborative document platform. It also brought together IBM Cloud and Watson services with Salesforce Service Cloud Einstein, to help companies more effectively...

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CrownPeak’s New Release, Salesforce Platform Updates, More News

Catching you up on the latest in customer experience news. PHOTO: Les Anderson Catch up on the latest news in the customer experience arena with our quick news wrap up. CrownPeak Releases Critical Path Monitoring Denver-based digital experience software provider CrownPeak has released a Critical Path Monitoring solution that is designed to analyze issues in organizations' marketing technology stacks that affect site conversion rates or and other marketing initiatives. J.J....

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Jahia Offers Salesforce Connector

Jahia released a connector to Salesforce aimed at helping customers improve digital experiences while remaining compliant with the GDPR PHOTO: shutterstock Geneva-based Jahia has released a bi-directional connector for Salesforce. Normally, the release of a connector is small change. This one, however, offers users ways of create superlative digital experiences from the Salesforce data. It also opens up the possibility of other connectors to customer data...

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