Twitter

Big Tech in the Crosshairs

PHOTO: Lorie Shaull Over the last several months, many of the leading digital companies — Amazon, Apple, Facebook, YouTube (Google), Twitter and more — have come under fire for business practices that are considered suspect.  Below are recent examples highlighting several companies: Whether you agree with the rhetoric or not, it looks as if the very technology companies who helped...

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Twitter Cracks Down on Automation and Use of Multiple Accounts

Twitter has new rules in place to prevent applications and services from utilizing automation for the purposes of posting spam.In addition, Twitter is also making changes to its API which will limit users’ ability perform coordinated actions across multiple accounts.These new guidelines are being put in place, Twitter says, to “stay ahead of malicious activity targeting the crucial conversations taking place on Twitter.”Here is a look at the specific policies...

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Millions of Twitter Followers Lost After Crackdown on Fake Accounts

Prominent Twitter users have collectively lost over a million followers as a result of federal and state inquiries into fake accounts.Entertainers, entrepreneurs, athletes, and media figures have all lost a significant number of followers. One thing they have in common is many of them bought followers from a company called Devumi.Twitter has vowed to take action on Devumi, but declined to comment on whether or not it is purging fake...

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Marketers Share Strategies for Twitter’s New 280-Character Limit

How is the expanded tweeting character real estate for working out on Twitter? The answer, depends on who you ask. YouGov, a London-based market and data analytics firm, surveyed Twitter users last month and learned they were split over Twitter's decision to change the character limit in tweets from 140 to 280. Twitter, the San Francisco-based social media giant, made the move official Nov. 7 in a blog post. Of 1,200 Twitter users...

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Twitter Makes it Easy to Send Tweetstorms With New Threads Feature

Twitter has a new feature that makes it easy to automatically publish multiple tweets in a row.Strings of multiple tweets in a row are commonly referred to as “tweetstorms,” but Twitter prefers to call it “threading.” Hundreds of thousands of threads are tweeted every day, the company says.If you have more to say in a single update than even Twitter’s expanded character limit allows for, you can now create a...

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Drive Higher Engagement by Joining a Twitter Chat

Twitter chats are a great way to amplify your social reach PHOTO: John King With 330 million active users posting an average of 500 million tweets a day, it can be hard to get noticed on Twitter.  The most common tweets, aside from GIFs, take the form of a headline, a link and a hashtag. Ninety percent of my tweets follow this form, with the exception of when...

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5 Tips That Will Get Your Tweets Noticed

Social media is the perfect platform for promoting your content, building your voice as an authority, and making lasting connections.Twitter lately has been on the rise.It’s had its ups and downs (stock value rising and decreasing), but overall, Twitter is an excellent social media platform for engagement.With 330 million people active on the platform every month, it’s a force to be reckoned with among social platforms.Screenshot via Statista showing monthly active Twitter...

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Twitter Doubles Character Limit to 280, Says Longer Tweets Drive More Engagement

Twitter has officially doubled its character limit from 140 to 280, following a short test which showed longer tweets receive more engagement.More specifically, Twitter is doubling the character limit in countries where “cramming was an issue.”According to the company, cramming is not an issue in Japanese, Korean, and Chinese— therefore those languages will continue to have 140 character limits.English, on the other hand, does lend itself to crammed tweets with...

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