Channel: SEO

Google drops support for meta news keywords tag

Google has dropped their support for the news meta keywords tag. Google introduced the new meta keywords tag only for news publishers back in 2012 and has quietly stopped supporting it months ago. Google did not announce it, so publishers, like here at Search Engine Land, continued to use it. Using the news meta keywords tag will not help Google understand your news content anymore, since Google...

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What people get wrong about keyword cannibalization

I loathe the term “keyword cannibalization.” The term reminds me of the arguments around one keyword per page. News flash — Pages rank for multiple keywords. According to a study by Ahrefs last year, the average page ranking number one also ranked for about 1,000 other relevant keywords. If your content is relevant enough, you can even have multiple pages show for the same keyword. If you’ve worked with an enterprise, you’ve likely...

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Google Image Search removes View Image button and Search by Image feature

Google has removed the View Image button and the Search by Image feature when viewing an individual image within Google Image Search. Google announced this change on Twitter, saying: Today we’re launching some changes on Google Images to help connect users and useful websites. This will include removing the View Image button. The Visit button remains, so users can see images in the context of the webpages they’re on. The Search by...

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Google, Getty Images enter a multi-year global licensing partnership

Late last week, Google parent Alphabet and Getty Images announced a sweeping partnership that effectively ends a long-standing copyright and antitrust dispute between Getty and Google, which was filed in early 2016. The newly announced deal was characterized by Getty as “a multi-year global licensing partnership, enabling Google to use Getty Images’ content within its various products and services.” As part of that deal, Google will be using Getty images across...

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A checklist for moving from one site to another

Whether it is a website rebranding, a consolidation of different web properties or an HTTP to HTTPs migration, when you are implementing a structural web change, it is critical to monitor the crawling, indexing, rankings, traffic and organic search conversions on both the old and new web locations. Careful tracking will enable you to fix any potential problem as they arise. Besides establishing a relevant strategy to follow that include search...

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Google Search Console request indexing limit removed from interface

Within the Google Search Console, there is the ability to Fetch as Google and then submit the URL you fetched to the Google index for possible inclusion. In that submit feature, Google used to show how many URL submissions remained from a monthly quota. That limit notification no longer appears in the Search Console interface, but it remains in the help documentation on Google’s own site.   This is what it looked...

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On-page + off-page SEO working together = success

I encounter many people who believe the basic blocking and tackling of search engine optimization (SEO) execution is losing its value, but I find doing this basic hard work still works incredibly well. In today’s post, I’m going to share a case study of a travel site whose business plan incorporates a straightforward approach to creating highly differentiated content on their site and then promoting that content effectively. They believe in...

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Google adds new SEO Audit category to Chrome’s Lighthouse extension

Webmasters, web developers and SEOs are getting a new feature in the widely used website auditing tool Lighthouse. Google announced today the addition of an “SEO Audits” category to the Chrome extension. You can access the new audit category via the “Options” button in the extension. By no means a replacement for a comprehensive SEO audit, the new feature does provide feedback on basic/fundamental SEO best practices, returning a report that...

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Google’s Page Speed Update does not impact indexing

In response to questions raised in the community, here's clarification about how indexing is impacted by the Google Page Speed Update. The post Google’s Page Speed Update does not impact indexing appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Read Full Article ...

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