Clear These 6 Data Hurdles to Achieve a 360-Degree Customer View
There’s a lot of buzz about the value of a 360-degree customer view, yet few companies have been able to achieve it. According to Gartner, fewer than 10 percent of businesses have this holistic view.
There’s a good reason for that: Bringing data together across disparate silos can be a difficult and time-consuming process. Even experienced IT professionals face hurdles.
Why You Should Bring Data Together
With all the work involved, you might ask, “Why am I doing this in the first place?” Let’s start…