Clinch Launches Personalized Videos for Facebook, Zylo Secures $9.3M, More News

Clinch Launches Personalized Videos for Facebook, Zylo Secures $9.3M, More News

Catching up on the latest customer experience software news. PHOTO: Bob Doran

New York City-based video advertising company Clinch hopes to break through the engagement noise on Facebook with its release of Clinch for Facebook, a video personalization engine built for Facebook and Instagram. Company officials said the platform allows for A/B testing and generates personalized campaigns (both video and display) using Facebook formats such as Canvas, Collections and Instagram Stories. It includes analytics and insights regarding client data segments.

Users can personalize videos on Facebook using a combination of Facebook data, third-party data…

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