Frictionless UX: How to Create Smooth User Flows

Almost two decades ago Steve Krug first advised us not to make users think. Today designers strive to create experiences that require no extra effort on the user’s part.

Frictionless interaction has become a popular qualifier for evaluating user experiences. As designers and developers, it’s beneficial to familiarize yourself with methods that allow you to create frictionless interactions.

In this article, I’ll analyze steps in user flow that often cause friction…

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