Machine Learning and AI to Play ‘Pivotal Role’ in Content Creation

Machine Learning and AI to Play ‘Pivotal Role’ in Content Creation

Over a career spanning more than 25 years, Arjen van den Akker has been drawn to roles where he can act as a connection between digital experience technologies and the needs of customers.

Van den Akker is currently product marketing director at content management and language software vendor SDL, focused on its web content management business. He came to SDL in 2012 when it acquired Alterian, after becoming part of Alterian in 2008 when the company bought Mediasurface.

“I felt most attracted though to the bridge role between the technology and the market, which led to roles in field marketing, corporate marketing and now going back more towards the…

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