New Google Data on Shopping Keywords

New Google Data on Shopping Keywords

Google has published an article about shopping related keywords. The article relates that a growing trend with mobile consumers is in the use of three new kinds of shopping keywords.

Consumers who would like to own expensive products or brands are instead shopping for products that are similar. These kinds of similar product keywords open up new directions for capturing traffic that your competitors might not be onto yet. This keyword research data is useful for SEO, affiliate marketing and PPC.

A Twist on Comparison Shopping

Comparison shopping traditionally refers to comparing products to obtain the best value or by features. This version of comparison…

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