Steal These 4 Clickbait Tricks for Shockingly Great Long-Form Content
It’s been on your screen today and you can’t resist it.
That primal urge to find out “8 things about garden peas that will shock you.”
You click on that irresistible headline only to be greeted by a terrible UX and thin content.
If you’re feeling underwhelmed, then congrats. You’ve probably experienced clickbait.
Clickbait, in the broadest sense, is defined as an attractive title that does not deliver on the content.
It’s the snappy dresser who has no conversation skills.
It’s equal to intellectual fast food or the lowest form of trickery worthy of digital magic.
We’re self-aware of the sham at work, but still fall for it because we enjoy the…