The Best Practices of Optimizing for International SEO
Let’s talk about hreflang attributes. If you haven’t already navigated away from this page then you’ve already completed the most important step of this journey: starting it.
Optimizing your SEO efforts for international clients requires a lot more technical granularity and entirely different strategy from trying to rank your local HVAC firm.
Everything – from link building to URL structures – needs to be optimized for both regional intent and language differences.
Fortunately, to get us started, we’ve compiled a few common ranking factors that most search engines take into account when ranking international webpages:
- URLs optimized for language…