Twitter Timeline Algorithm Explained (and 6 Ways to Increase Your Reach)

Twitter Timeline Algorithm Explained (and 6 Ways to Increase Your Reach)

Understanding the social media algorithms is important to social media marketers, especially since it can heavily impact a brand’s reach on social media. We’ve talked about the Facebook News Feed algorithm and the Instagram Feed algorithm. This time, we would love to dive into the Twitter timeline algorithm.

Up until 2015, the Twitter timeline displays tweets in the reverse-chronological order. In an attempt to improve the Twitter experience, the team at Twitter has gradually introduced changes to how they show tweets on the timeline.

In this post, you’ll learn how the Twitter timeline algorithm works and six ways to increase…

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