UX

How to Improve Customer Loyalty through User Experience

When you establish a bond of trust between a company and its customers, you forge and secure their relationship. When both sides talk to each other, face to face, you will get some of the strongest of these relationships. However, in this technological era, people use mobile apps, websites, and in-store kiosks to interact with companies. This has estranged to us the feeling of intimacy, and we don’t really need to line...

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A Bad User Experience Will Tank Your Digital Workplace Efforts

All of your digital workplace efforts will go down the drain if it comes with a poor user experience PHOTO: Daniel Lobo At the heart of every successful digital workplace is a great, engaging experience, one where team members forget about the technology.  If your users prefer to communicate via the digital workplace instead of via email, phone or face-to-face meetings, and everything is running smoothly,...

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How to Improve the UX of Your e-Commerce Website Visitors

One of the main parts of a high-level website is undoubtedly a great user experience. This will, ultimately, tell if you have an increase in your exit rate or an increase in your conversion rate. You will find that a lot of companies nowadays invest in the user experience of their website, in order to stay competitive. You must guide and help users navigate when they’re using your website or application. Providing access The...

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SaaS Interface Design: Trends, & Best Practices for Designing a SaaS UI

Designing a SaaS product for the web is no easy task. It requires not just an idea, but a clear plan of how it’ll work and which features you’ll support. This also means a lot of UX planning from the early wireframing to detailed mockups. I’ve put together some common trends I see in SaaS websites and have compiled them all here with examples. I’m hoping these can offer some ideas and inspiration for...

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