What’s next for technical SEO?

It seems as though technical SEO is experiencing a resurgence in popularity. In 2016, Mike King believed that we were on the cusp of a technical SEO renaissance due to the rapid advancement of web technologies. And in 2017, interest continued to boom. Needless to say, spirits are high going into 2018 with a renewed passion for learning and the importance of technical SEO.

I love the new energy and focus, but I also realize that people have limits on their time and effort, and I wonder how far people are willing to go down the rabbit hole. The web is more complex than ever and seems to be scaling and fracturing…

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