Simplified Ways to Integrate Mailchimp with WordPress Integrating Mailchimp with WordPress is a smart way to grow your email list without the hassle of manual methods. There are several effective ways to connect Mailchimp to your WordPress site. We will explore four...
The P.S., a copywriting tactic that originated in standard direct mail copy, has now found its way into email marketing copy. With the right approach, companies can effectively use two paragraphs, a few links, and a P.S. to communicate their message, create urgency,...
This article discusses the importance of running an email marketing audit in order to achieve increased open rates, click-through rates, and sales. The author highlights the value of creating an audit of one’s own and has teamed up with six email marketing...
