YouTube launches free subscription offer to boost channel growth

YouTube launches free subscription offer to boost channel growth

YouTube creators now have the opportunity to give away 10 free subscriptions each month through a new program aimed at promoting audience growth. The creators who are eligible for this program and have channel memberships can utilize this benefit without any...
New Multi-Format Ads For Video Reach Campaigns

New Multi-Format Ads For Video Reach Campaigns

The article discusses Google Ads’ new multi-format advertising options on YouTube, which aim to provide advertisers with a broader reach and improved visibility for their ads. The new ad formats include in-stream, in-feed, and Shorts ads, offering advertisers...
YouTube adds more formats for Video Reach Campaigns

YouTube adds more formats for Video Reach Campaigns

The article discusses the recent expansion of additional formats for Video Reach Campaigns (VRCs) on YouTube by Google, providing marketers with a more diverse and effective approach to reaching their target audience through a single campaign. Leveraging machine...
Google Bard can now answer questions about YouTube videos

Google Bard can now answer questions about YouTube videos

In a recent update, Google Bard has been equipped with the ability to answer questions and provide summaries regarding the content of YouTube videos. This development is anticipated to not only enhance user experience but also bring about higher engagement for content...
YouTube steps up roll out of Shorts ads

YouTube steps up roll out of Shorts ads

The article discusses the expansion of YouTube Shorts ads to more advertisers, as the feature transitions from beta to general availability. This new ad format allows marketers to choose Shorts ads as a video format and integrate them with in-stream ads and in-feed...
YouTube’s crackdown on ad blocker could be breaking EU laws

YouTube’s crackdown on ad blocker could be breaking EU laws

The article discusses the potential legal issues surrounding YouTube’s use of JavaScript code to detect ad-blocking extensions without first obtaining user consent. Privacy expert Alexander Hanff has filed a complaint with the Irish Data Protection Commission...
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