The article discusses Google’s decision to withhold channel-specific key performance indicators (KPIs) for Performance Max (PMax) campaigns. Google confirmed that they intentionally do not offer channel-level reporting for PMax campaigns because it could...
Google Analytics 4 (GA4) has introduced a default Google Ads report, which is now accessible within the performance reporting section of your account. In order to access this report, users need to link their GA4 profile with their Google Ads account. This new feature...
Google is implementing stricter restrictions on personalized ads for consumer financial products and services starting on February 28. Any violations of the updated policy will result in a warning and possible account suspension. It may take up to six weeks for the...
Google is currently investigating a bug in its Local Services Ads (LSA) that is causing businesses to appear in search results for their competitors’ names. This issue arose shortly after Google introduced branded LSAs, known as Direct Business Search ads, which allow...
After nearly two weeks of ongoing error messages regarding “Confusing Ad Text” and other content quality label errors, Google Ads has finally resolved these issues for the majority of affected users. However, for those still facing these problems, the...
Google has announced that it will be issuing credit refunds to advertisers who were overcharged due to a technical glitch affecting a small number of campaigns within Display and Video 360 that ran from July through December of last year. Advertisers who were affected...
