The article discusses the increasing use of TikTok as a search engine by consumers, as highlighted in a new study by Adobe. The research involved surveys of over 800 consumers and 250 business owners to understand how TikTok is reshaping search behavior and marketing...
The article discusses the new, stricter email policies that Google will be enforcing for businesses and groups that send large volumes of email to Gmail accounts. These policies are set to reduce spam and enhance email security. Entities sending more than 5,000 emails...
The article discusses the importance of creating content with expertise and authority by utilizing a topic taxonomy. A taxonomy is a system for classifying, organizing, and naming things based on shared characteristics, and it is used to categorize topics for...
The article discusses Google’s John Mueller’s response on Reddit about the robots meta tag and the misconception surrounding it. The robots meta tag communicates directives to search engine crawlers, instructing them on how to index content and follow links....
Microsoft has recently introduced new AI and data tools as part of their retail industry cloud platform, aimed at modernizing retailers and enhancing the customer shopping experience. These tools include Copilot, Microsoft’s latest AI helper utilizing advanced...
Microsoft has unveiled its plans for the Retail Media Creative Studio, a platform specifically designed to aid retailers in creating digital advertising content. The platform, which integrates with Microsoft’s existing retail media platform PromoteIQ, is scheduled for...