The article provides a comprehensive list of the newest job opportunities in the search marketing industry, specifically focusing on roles in SEO, PPC, and digital marketing. It features a range of positions at various brands and agencies, with detailed descriptions...
Google is currently conducting tests on AI overviews in the main search results, even for users who have not specifically opted in to the Google Search Generative Experience labs feature. The testing is taking place on a small percentage of search traffic in the U.S.,...
A recent analysis by Authoritas suggests that Google’s Search Generative Experience (SGE) may lead to a decrease in traffic for brand-related terms. The introduction of AI-generated answers through SGE opens up opportunities for third-party sites and competitors...
Microsoft has officially launched Bing Deep Search, an optional generative AI feature designed to assist users with complex queries that do not have straightforward answers. This feature, which was initially announced in December 2023, utilizes Bing’s index and...
The article discusses Google’s completion of the March 2024 spam update rollout, which began on March 5 and ended on March 20, taking a total of 14 days and 21 hours to complete. While the spam update has concluded, the March 2024 core update is still in...
The article discusses how to diagnose drops in organic traffic using Google Search Console, especially for those still using the previous version of Google Analytics or experiencing discrepancies in their GA4 reports. Google has provided a helpful guide on this topic,...
