SEO

10 Most Important Meta Tags You Need to Know for SEO

In SEO, sometimes we tend to focus on one aspect of optimization efforts more than others.Link building is especially often touted as the “single most important thing to optimize”.In fact, as Google’s John Mueller reminds us (once again), there is no single most important thing – no trick to pull cosmically high rankings out of the hat.Instead, we need to focus on a comprehensive SEO strategy.Part of that strategy includes...

Read More

How to Use Heatmaps to Take Your SEO Strategy to the Next Level

Heatmaps have been a mainstay of the digital marketing scene for a while now.They’re an essential tool for helping marketers understand how users interact with a website.Use them to learn what kinds of images best capture your audience’s attention or if they’re having trouble navigating your website.In this post, you’ll learn some ways y0u can use heatmaps to improve your SEO strategy.So, What Is a Heatmap?Heatmaps are data visualization tools...

Read More

Top 10 Tools for Bulletproof SEO Content Strategies

Every SEO needs a fully stocked arsenal of tools to support day-to-day workflows.Just as technical SEO tools help us to identify critical areas for technical optimizations, content tools help to identify key areas for content optimizations.Choosing the right tool to add to your workflow largely depends on how you intend to use the data.With content optimization, we all know that the first step is identifying the opportunity, but there is...

Read More