The hidden threat of SpamBrain

The hidden threat of SpamBrain

The article discusses the recent core and spam updates in March 2024, which have had a significant impact on websites, particularly those with spam policy violations. SEOs are feeling the pressure as manual actions are being handed out, signaling the beginning of a...
Google to replace perspectives filter with forums filter

Google to replace perspectives filter with forums filter

Google is making a change to its perspectives filter, renaming it to forums. The change was made to provide searchers with a more intuitive name when seeking out specific content. The filter allows users to narrow down search results to include content from hundreds...
Entity-based competitor analysis: An SEO’s guide

Entity-based competitor analysis: An SEO’s guide

Entity competitor analysis is a crucial component of a strong SEO strategy, offering insights into Google’s Knowledge Graph and entity relationships. By strategically optimizing content with a focus on entities rather than just keywords, websites can increase...
Google issues search ranking penalties through manual actions

Google issues search ranking penalties through manual actions

In March 2024, Google implemented new search spam policies, leading to penalties for websites that were found to be in violation of these policies. These penalties resulted in some sites being completely or partially removed from Google’s search results, causing...
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