The recent publication of a new guide by TikTok, in partnership with Hubspot, offers valuable insights and best practices for lead generation on the platform. This 25-page document covers various aspects such as lead generation forms, hooks, messaging, and calls to...
TikTok has launched a new Trends Digest series to showcase the latest trends that are gaining popularity on the platform. This monthly update aims to provide content ideas and practical tips on how users can integrate these trends into their videos to increase their...
The TikTok Creative Assistant is now integrated directly into Adobe Express, making it more accessible to users. This AI-powered virtual assistant, previously only available within TikTok’s Creative Center, offers users valuable insights on trending hashtags, creative...
TikTok is currently testing a new feature that allows some users to upload 30-minute long videos in the beta version of its app. This new feature can provide added opportunities for ads to be placed within videos, specifically mid-roll ads, which have been shown to...
The article discusses the increasing use of TikTok as a search engine by consumers, as highlighted in a new study by Adobe. The research involved surveys of over 800 consumers and 250 business owners to understand how TikTok is reshaping search behavior and marketing...
The article discusses TikTok’s findings on the impact of non-skippable video ads on user engagement, presenting insights that may be valuable for marketers and advertisers. According to the study, consumers are more likely to watch and engage with...
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