Meta is making significant improvements to its tools and platforms to enhance the protection of intellectual property (IP) for brands. This includes updates to the Brand Rights Protection Manager platform, the introduction of a new Intellectual Property Reporting...
Google Ads has recently announced an updated User Interface (UI) for a select group of accounts. Although the affected accounts will notice a change to the layout, structure, and design, the functionality of all tools and features will remain the same. This specific...
The article highlights Meta’s expansion of its Advantage detailed targeting feature, making it available on all campaign objectives and optimizations. This move has come just weeks after the tech giant announced plans to retire detailed manual ad targeting categories...
In a recent announcement, Meta unveiled new and updated tools to help brands monitor and protect their reputation on Facebook and Instagram. These tools include Brand Rights Protection, Rights Manager, and the Intellectual Property Reporting Center. Brand Rights...
Google Ads has issued a warning to marketers in the European Union regarding non-compliant GDPR Consent Banners on their websites and apps. The platform has emphasized the importance of addressing any violations promptly, as failure to do so could result in...
Google Ads has introduced a new “Getting Started” Performance Max guide to help advertisers build more effective campaigns. This guide provides step-by-step instructions and checklists tailored to three different types of Performance Max campaigns:...
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