Google has recently removed the option to click on “more” or “view all” under the local pack within the Google Search results. This change affects the local results that appear in the main Google search results for locally intended queries, such as “pizza near me” or “dentists near me,” where now only three listings are visible without the option to see more.
The removal of the “view all” button has sparked curiosity among users and industry experts about whether this change is intentional or a bug. Joy Hawkins, a local SEO expert, expressed her hope that this was a bug as most local SEOs and small businesses would prefer an easy and obvious way to access more local listing results.
The impact of this change on user behavior is still unknown, as it is unclear what percentage of searches click to see more local results. Nonetheless, many users, including Joy Hawkins, have previously utilized the “view all” option to explore additional local businesses in the area.
After 16 hours of the button being missing, Google reinstated the “view all” option, suggesting that the initial removal may have been a temporary glitch. This change was met with relief from those who rely on local search results to discover nearby businesses.
In conclusion, the removal and subsequent return of the “view all” option in the local pack within Google Search results has sparked discussions among users and experts about its impact and functionality. The availability of this feature is crucial for users, local SEOs, and small businesses who rely on Google’s local listings to discover and promote local services and establishments.
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