LinkedIn ad prices surge as advertisers’ X boycott continues

LinkedIn ad prices surge as advertisers’ X boycott continues

The article discusses the recent surge in demand for LinkedIn ads and the subsequent increase in ad prices. This surge is reportedly driven by the advertiser boycott of unspecified platforms. It highlights the potential of LinkedIn as an alternative platform for...
Microsoft Bing adds new Deep Search generative AI feature

Microsoft Bing adds new Deep Search generative AI feature

Microsoft has introduced a new feature called Deep Search, designed to assist users in finding comprehensive answers to complex questions that don’t have straightforward solutions. Powered by GPT-4, Deep Search is an optional generative AI feature built on top...
Microsoft launches new tool for enhanced ad revenue analytics

Microsoft launches new tool for enhanced ad revenue analytics

Microsoft has introduced a new analytics dashboard called Monetize Insights that aims to aid publishers in measuring their advertising revenue more efficiently. This new dashboard is now available globally on Microsoft Monetize, its supply-side platform. Monetize...
Microsoft rebrands Bing Chat as Copilot

Microsoft rebrands Bing Chat as Copilot

Microsoft’s Bing Chat has rebranded to Copilot, aligning itself with other Microsoft AI products. The AI-powered chat service has handled over 1 billion prompts and queries since its launch. While Bing Chat was initially marketed as “your AI-powered...
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