Mikhail Parakhin, the head of Bing Search and Microsoft Advertising, is stepping down from his role and may be transitioning to a new position within Microsoft. This decision comes after Mustafa Suleyman, the co-founder of DeepMind, was appointed to lead...
Microsoft has officially launched Bing Deep Search, an optional generative AI feature designed to assist users with complex queries that do not have straightforward answers. This feature, which was initially announced in December 2023, utilizes Bing’s index and...
Microsoft Advertising is currently piloting a new user interface for a select group of users. While the platform has not provided a specific timeline for when the new UI will be available to a wider audience, a representative mentioned that more updates can be...
Microsoft Advertising has introduced a new tool known as Insights Navigator, which aims to provide users with quick and easy access to critical data insights and performance reports. With this tool, advertisers can analyze metrics such as click-through rates and...
In a recent development, Microsoft Ads has expanded its Copilot trial to a larger group of advertisers. This move comes as the company continues to gather data, test the tool, optimize its performance, and work towards a general release of Copilot. The expansion of...
The article discusses Microsoft’s introduction of a new feature called Feed Labels, aimed at simplifying cross-border advertising for retailers. This tool is set to launch in mid-March and is expected to be fully rolled out by the end of the month. Feed Labels...