Last call for Google Ads API v13

by | Jan 9, 2024 | Digital Marketing, Google, Google Ads, Paid social, PPC

The Google Ads API v13 is set to sunset on January 31, 2024, which means that all API requests associated with this version will fail from February 1, 2024 onwards. This development will have a direct impact on ad campaign functionality and those who have not migrated to the new version will experience disruptions in API access. The migration is essential to ensure uninterrupted access to new features for efficient campaign management. To facilitate the transition to the newest version, developers are encouraged to visit the Google Ads API documentation. This update underscores the importance of staying up to date with API versions to avoid disruptions in campaign management and optimization. For further information on the announcement, readers are directed to Google’s official statement. In light of these changes, it is crucial for developers to take timely action and migrate to the new version to avoid any potential disruptions in API access and ensure smooth campaign management.

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