Reddit has introduced a new ad format called “free-form ads,” which mirror the appearance and style of user-shared posts on the platform. These ads allow advertisers to engage with users in a similar way to regular posts, aiming to boost engagement levels....
Meta has announced that CrowdTangle will be discontinued on August 14, 2024, as the company shifts its focus towards developing new research tools. Until the discontinuation date, users can still access CrowdTangle and its Chrome Extension, with data updating in...
Microsoft Advertising is currently piloting a new user interface for a select group of users. While the platform has not provided a specific timeline for when the new UI will be available to a wider audience, a representative mentioned that more updates can be...
In a recent development, Amazon has issued an apology to advertisers for a flaw in its automated advertising system that resulted in charging them for promoting products that were not available for sale. Sellers, like Rob Robinson, came forward with concerns after...
Microsoft Advertising has introduced a new tool known as Insights Navigator, which aims to provide users with quick and easy access to critical data insights and performance reports. With this tool, advertisers can analyze metrics such as click-through rates and...
In a recent development, Microsoft Ads has expanded its Copilot trial to a larger group of advertisers. This move comes as the company continues to gather data, test the tool, optimize its performance, and work towards a general release of Copilot. The expansion of...